BioForce Nanosciences has announced a new brand name for the company’s core technology to complement and coincide with the target placement of 20 customer units in 2006. BioForce has placed five units with customers, with another five installations scheduled for the third quarter and is on track to meet its target, the company said.

BioForce has developed a benchtop molecular printing system that places tiny domains of biological materials on surfaces with nanometre spatial precision. Previously called the NanoArrayer, it now will be known as the Nano eNabler™.

“The Nano eNabler brand name is an excellent description of the capabilities our benchtop molecular printing technology provides our customers,” said Michael Lynch, product manager. “The feedback we have received from our clients makes this transition to a new brand name an easy decision. Our clients are using the BioForce technology to enable biosensor printing, stem cell studies and tissue engineering, to name a few uses.”

“This rebranding effort complements our continued plan to develop 20 Nano eNabler customer sites this year,” said Kerry Frey, chief operations officer. “I am very pleased that we are on track to meet this placement goal by the end of 2006.”

“BioForce identifies and qualifies each new technology evaluation site to provide the company with valuable third party feedback on the Nano eNabler performance,” said Eric Henderson, founder and chief executive officer. “Information on the value of the Nano eNabler brand for these emerging bionanotechnology applications is important to BioForce as we continue to market our technology.”

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